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Apollo.io

Freemium

AI sales platform with 210M+ contacts

β˜… 4.3/5β–² 689 upvotesLast updated: 2026-07-06
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What is Apollo.io?

Apollo combines a massive B2B contact database with AI-powered outreach: prospect scoring, personalized email generation, call recording insights and workflow automation. Startups love the generous free tier. Data accuracy is strong for US markets, more variable internationally.

Key Features

  • ✦210M+ contact database
  • ✦AI email personalization
  • ✦Sales engagement sequences
  • ✦Conversation intelligence

Pros

  • βœ“Database + engagement in one
  • βœ“Strong free tier
  • βœ“Good CRM integrations

Cons

  • βœ—International data gaps
  • βœ—Email deliverability needs care

Use Cases

  • Outbound prospecting
  • Lead enrichment
  • Sales sequences
  • TAM analysis

Frequently Asked Questions

Is Apollo.io free in 2026?

Apollo.io offers a free plan; paid plans start at $49/mo.

What is Apollo.io used for?

AI sales platform with 210M+ contacts. Main use cases: Outbound prospecting, Lead enrichment, Sales sequences, TAM analysis.

What are the best Apollo.io alternatives?

The most popular alternatives to Apollo.io are Copy.ai, Lavender, Clay.

Does Apollo.io have an API?

Yes, Apollo.io offers a developer API.

Best Apollo.io Alternatives

See full list β†’

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